Event Strategy and 40+ Brand Coordination Driving a 25% Increase in Foot Traffic.
As a Marketing and Branding Assistant, I co-managed the brand strategy for an art gallery and creative retail space. My primary role involved planning and coordinating the logistics for a seasonal pop-up store, serving as the main point of contact for over 40 national and international brands. This strategic effort was crucial, as it directly contributed to a 25% increase in foot traffic to the space, successfully revitalizing the gallery's commercial presence and generating engaging visual content for social media.
